Tag Archives: differentiation

New management terms

In recent years, many new management terms (some may call it buzzwords) have surfaced and superseded certain older terms. Like the older term USP (Unique Selling Proposition) is now superseded by Differentiation and Value Proposition. The term management is now superseded by leadership, and so on. Are these important to business owners? Yes they are

What is copycat economy?

Cat on copier In today’s world, many products see themselves being copied and commoditized not long after they first appear in the market. Services also faced the same problem of imitation and commoditization. Barriers to entry are extremely low because of the free flow of information on the Internet, and technologies help to make copying much easier. Welcome